When you go to fancy-pants MBA school, you learn a lot of fancy-pants terms. It’s nice at first to throw them around and sound smart. Kind of justifies the expense of the degree. But pretty soon you realize they aren’t that meaningful if (a) they really aren’t communicating anything other than you’re a snotty MBA […]
Many Newmont employees are required to wear jumpsuits. Makes them easier to spot by the mining vehicles, and a little easier for security. Apparently they’re a hot item. Counterfeit Newmont jumpsuits started popping up in the small towns around the Ahafo mine site. Newmont folks tell me they have yet to see them used in […]
Around Ahafo, 12-foot flag posts (like the kind you used to have on your bike only… well, taller) are attached to full sized, two-ton Chevy pick-ups so the haul trucks don’t run them over. Haul trucks, it should go without saying, always have the right away. You wait at intersections in the mine site for the “all-clear” […]
I went to Ghana thinking I was open-minded about people and different cultures. I mean, I’m from the center of the universe (Boulder, Colorado). I’m married to someone from India. I listen to jazz music. I use a Mac. I have stubble. I’m hip. I’m down. I figured one of the student outcomes of this […]
Rare is the mind that can develop strategic directions within a diverse company. Or a new financial tranche for financial advantages. Or data mine new customer buying preferences. Rare also is the mind that can make a logo represent a company’s vision. Or an ad headline that sticks and spreads. Or tell a story through […]
A few words (very few) on communicating. Effective creative execution is about telling stories, facilitating a discussion about them, and in the end, showing an innovative enterprise at work. It’s not at all about tag lines. And presentations? They should help, not hurt. Enough said.