The whole Mudra crew was in a funk. Having just wrapped a 6-show run of Gyaan, a major production that dealt with heavy themes that we all put pretty much everything we had into producing and performing, we were down like Charlie Brown. Anyone who’s ever performed anything knows what kind of loss the day after the last show is. You might be glad the grind is over but there’s a big hole you now have to carry around where purpose, community, and satisfying creative expression used to be.
Our hole was deep. It was like being dumped. So when Ignite Denver called with the news that one of their speakers had dropped out sick two days before their event, and would we (could we) do A Rhythm Runs Through it again, it was like a booty call from the perfect no-strings attached special friend.
SF1 was available. Last year’s dancers—Neeti and Shefali—plus an additional one were down. So the dancers updated the choreography one evening in our living room (my dog Tibka wanted in the act… maybe next year) and we headed for the Oriental Theater.
There are certain African ethnic groups that believe when you’re sick, your body is out of rhythm. And all it takes to get better is a slow steady beat by your bedside. This is a reality drummers can deal with. And the notion of connected rhythms is the way I see the world.
I was psyched to be able to put these thoughts into an Ignite, and present it a few times. I was able to work with the awesome Ignite organizers to do it a bit different, as you can see from the videos.
The first time we did this was during Denver Startup Week 2013 at the Paramount Theater—an incredible stage that any musician would be humbled to step onto.
The good people at Ignite asked us back again this past October for repeat. And I think it was a better performance. Hope to have that video up soon. Here’s the first one:
I had a terrific time working with The Colorado Medical Society this past May. The President of the CMS had a great idea to interweave storytelling techniques for leaders throughout the entire conference. His thinking was that we all leave these conferences full of energy, armed with new information to make changes in our society, businesses, or communities. But we’re missing the tools to actually do something about it.
So I was brought in to help by way of providing techniques for leaders to tell stories. Storytelling being, of course, one of the more effective way to engage and move people. We did a few things to bring storytelling into the conference. (This is an environment which, incidentally, isn’t exactly the most welcoming place for such a topic. After all, medical professionals are taught to actually ignore anecdotal evidence and seek out data. So it was a fun challenge in even convincing some of these docs that storytelling is important.)
The first thing was to work with the conference’s faculty to, as the Executive Director put it, get them “in on the play.” I consulted with each faculty member to incorporate some element of storytelling into their presentation. Then, after the typical questions about the content of their talk were covered during the Q&A, we’d deconstruct the storytelling portion to demonstrate storytelling’s effectiveness.
I also gave a keynote on storytelling as a leadership technique to set the tone for the conference. You can actually get the materials I created for the conference here which serve as a decent surrogate for actually being there.
I was also asked to facilitate a panel on leading from any position in an organizational structure, which provided us a chance to zoom back on the larger leadership context, take a look at the differences between power and influence, and how stories can help move people in most any situation.
There’s no doubt that this kind of approach to turning conferences from simple learning practice fields into action-oriented experiences can transcend the medical industry. Want to brainstorm how we can do it for your organization? Let’s chat.
The Colorado Business Committee for the Arts is a terrific organization in here in Denver. They’re a true advocate for the creative industry as an economic power in our society. They’re the ones that perform and publish the creative industry economic impact study.
They run a great six-month leadership program called Leadership Arts. It’s for people interested in serving on arts boards and I’ve been presenting Leading In A Social World at this program for years.
It’s the perfect space for me: that intersection of arts and businesses, people with a desire to use their business acumen to make arts organizations stronger. Check out CBCA, and consider joining their Leadership Arts program if you’ve considered serving on an arts board.
A friend, mentor, and professor of mine was a leading voice in southern poetry. He wrote profoundly about many things, most notably about the martyrs of the civil rights movement and white privilege. So it made more than a little sense when the chair of his department asked him to teach a class about multiculturalism in American literature.
He refused. And his reason why will stick with me forever. He told me “I told them that the history of American literature is multicultural. The entire damn American narrative is about our multiple cultures. I can’t see how we can teach any American literature course without it dealing with multiculturalism at its core.”
At the risk of inflating my self importance (let’s be honest: what I do is to his work what r/funny is to the Mark Twain corpus), I hear my friend’s logic ringing loudly when I see the term “Digital Marketing.”
Thinking beyond yourself when you’re a teenager is as difficult as understanding #talklikeyourbestfriend as an adult. Relationships were limited because we weren’t chemically capable of thinking beyond ourselves.
There comes a time, of course, when it becomes clear that relationships are more meaningful over the long haul when we put someone else’s needs on par or ahead of our own. There are more returns and deeper significance. But it requires us to think beyond ourselves and care for the other person in the relationship in ways that we were (or at least I was) incapable of as a teenager. (And yes, for me now. This is something I don’t have to tell most of you—mainly just myself. But it’s a working simile, and I’m going with it.)
Social capital, by it’s very construct, requires a perspective broader than the immediate transactional relationship. I’m beginning to put the word “mature” to it (against my instinctive wishes… that’s a word that made my zit-covered skin crawl as a teenager). Thinking beyond the immediate transactional value takes a mature perspective about building value in an organization. It reminds me of how we grow out of thinking only of ourselves and how we see value in putting others ahead of our own needs. When we do this, the relationships in our lives really hit their stride.
Same with businesses. Here’re two examples that came across my reading world recently.
A bank helps their unemployed mortgage customers with their job searches. I thought this was a simple but solid example of looking beyond the immediate transactional relationship. A shareholder might say that a bank isn’t in the business of job searches, but I can hear the forward-thinking leader within the bank suggesting that it also isn’t in the business of house ownership. What do you want, the house or the revenue? Investing a little in the bank’s social capital will generate more sustainable revenue.
On the other side of the coin is this great opinion piece that contains a reminder about the story of Andrew Auernheimer. Weev, as he’s better known, exploited a security weakness in AT&T’s systems with a simple web crawler script. He didn’t use the private information he gathered for anything other than shedding light on the issue, but was prosecuted anyway. 41 months in prision, $73,000 in fines.
Assuming AT&T cooperated with the prosecution, it could have instead capitalized (literally) on the opportunity to work with Weev. Maybe this could have been a chance for AT&T to engage the public instead of push them away when it comes to the topic of privacy. Hackers on long tail are waiting to be engaged in this way. So lead them. Engage them. They want to help, be attached to something larger than themselves. AT&T probably inspired the ill-intended hackers more than they scared them them away.
AT&T might be a behemoth of a company, but it seems like a child in this instance. The bank? Showing the kind of love with for their customers that only a grown up can.
Don’t you love the surveys like this one that pit congress approval ratings against things like lice and (worse) replacement refs? (Congress looses in a landslide in case you were wondering. You may now thank me for not using the phrase “Spoiler alert.”)
They’re funny because they use the device of surprise. When you say something unexpected or place an element outside its usual context it makes us uncomfortable or jarred, and we laugh.
The other response to an unexpected element is revulsion. Like the way a body works to expel a virus. It’s working against the system. It doesn’t fit. Kick up the heat to try to kill it, ‘cause it’s gotta go.
This is what’s happening to marketing across the social web. So-called social marketing doesn’t work. Marketing consultants like me need to say it louder, and more often. Here’s a recent study where social ranks just barely above the infantile Mobile App and the uncontroversial king of annoyance The Banner Ad. What beats it? That head lice of marketing, The Email.